Thirty years before Good Morning Show (グッドモーニングショー), No More Comics showed us that the news is serious business and it seems the intervening three decades have not done much to change that. Good Morning Show is the kind of vacuous TV magazine programme that seems to have become popular the world over but Japan has mastered in its entirety. This is a news programme for people trying to avoid the news – there’s just enough of the essentials to keep the average viewer up to date with the big ticket item of the day, but the rest is horoscopes, cakes, and celebrity gossip. The morning news sets the mood for the rest of the day, and isn’t it in everyone’s interest if it’s blue skies all the way ahead? Perhaps so, but whatever happened to serious journalism?
Good Morning Show’s veteran anchor, Sumida (Kiichi Nakai), used to be a top talent on the evening news but a spot of “inappropriate” reporting from the scene of a disaster has had him relegated to the nonsensical early morning magazine show which involves getting up at 3am everyday and becoming something of an expert on pastries. Sumida’s day starts badly when he gets up to find his wife (Yo Yoshida) and son (Mihiro) still awake. As it turns out, there’s a family crisis. Sumida’s student son has got his girlfriend pregnant and has decided to do the right thing and get married, no matter what his dad might have to say about it. Sumida is definitely not happy but he’s also late for work. On the way, he finds out that his co-anchor, Keiko (Masami Nagasawa), with whom he apparently had some kind of drunken indiscretion, has decided that they’re now a couple and is about to announce as much live on air. Luckily for Sumida, a third crisis enters his life when a gunman (Gaku Hamada) takes a cafe hostage and asks directly for the Good Morning Show host to visit him at the scene.
The Good Morning Show exists entirely to cater to its audience’s baser instincts, but its simple charms are apparently going out of style and the show will be cancelled if they don’t get their numbers up soon. The hostage crisis is a godsend in this regard as is Sumida’s unexpected importance to the case which gets the show on the ground reporting live from the scene with exclusive access. Given this shift in broadcast tastes, it’s strange there’s no reference to social media though Good Morning Show is apparently viewable via the internet with a large portion of the audience tuning in on their smartphones during their morning commute. This sense of “community” seems to be key to the show’s appeal as the interactive poling which usually asks silly questions intended to spark debate such as whether or not to throw out gifts from old lovers, becomes central to the hostage case in deciding whether Sumida and the gunman should live or die live on air.
The gunman, like many, turns out to be just another angry young man frustrated that no one will listen to his complaints. At first it looks like Sumida may be in some way responsible, either because of his botched reporting on an earlier disaster or a connection to an incident in the cafe some years previously, but it turns out the major factor is a kind of hypocritical smugness that’s become the Good Morning Show’s trademark. For all of his frustrations with the format, Sumida is depressingly good at mindless twaddle and his fake “worry” about the future of the nation has got the gunman’s back up. The key issue is still more personal as the gunman feels himself excluded from the community feeling fostered by the show when he tries to make himself heard via its channels and is ignored.
A definite irony when Good Morning Show’s major selling point is “ignoring” the real news. Yes, they run a small item on the important headline of the day which provides Sumida a chance to “worry” about corrupt politicians misappropriating public funds etc, but then the show moves on to more cheerful areas like celebrity affairs and delicious cakes. Sumida ends up committing the newsman’s mortal sin – he becomes the news, much as the reporter at the centre of No More Comics did before him, though like the show itself it’s the personal which wins the day. Saying the things he couldn’t say to directly to his own son, Sumida tries to forge a connection with the gunman who is not a bad person, just another youngster at the end of his tether with an uncaring world. The connections are made through glass, but they are made all the same (even if imperfectly and with less than total honesty). Good Morning Show is, like its namesake, a fairly disposable effort but fun while it lasts. Then again sometimes the most harmless things do the most harm.
Original trailer (English subtitles)