Does “pure love” exist in the Japan of 1962, and if so what does it look like? Yujiro Ishihara, the poster boy for youthful rebellion, might not be the best person to ask but it’s his unfulfilled media superstar that ultimately determines to find out. In I Hate But Love (憎いあンちくしょう, Nikui Anchikusho) Koreyoshi Kurahara puts the jazz clubs and delinquency of The Warped Ones to one side for a Technicolor romp that owes more to Day/Hudson than it perhaps does to James Dean or Marlon Brando. Yet there is something mildly subversive in its low level criticism of Japan’s lurch towards the consumerist future, finding only emptiness in fame and success while the central couple’s deliberately repressed desires push them towards a point of both spiritual and physical exhaustion.
Daisaku (Yujiro Ishihara) and Noriko (Ruriko Asaoka) have been a couple for two years. Noriko is also Daisaku’s manager and has been with him since he was broke and an aspiring poet. Now he’s one of Japan’s top DJs and she looks after his schedule which is packed in the extreme – in fact it leaves him no time for sleeping between his radio show, TV appearances, and meetings in bars, not to mention a late night date starting at 2am! Raiding the local papers for a suitable human interest story they can flag up on the show, Noriko stumbles over the tale of a local woman who is looking for a “driver who understands humanism”. Intrigued, Daisaku and his producer Ichiro (Hiroyuki Nagato) set off to interview her but the woman doesn’t want to be involved with the media – she doesn’t want to sully her love! The fact of the matter is, Yoshiko (Izumi Ashikawa) has kept up a romance with a doctor in a rural town by letter alone and used all her savings to buy a jeep to help transport his patients more effectively. Yoshiko doesn’t need to see Toshio (Asao Koike) – her dashing doctor fiancé, she believes in their love and that’s good enough for her. She just needs someone to actually take the jeep to Kyushu where it is most needed.
Just at this point, Daisaku’s relationship with Noriko reaches a crisis point. Lovers for two years, they each feared the sparks would fade and so to keep them popping they’ve committed to a rule of no physical contact. Spark they do (though not always in a good way), but when trapped in Daisaku’s apartment one rainy afternoon and bored out of their minds they nearly give in – damaging the fragile balance they’ve managed to build through mutual rejection of their equally mutual attraction. Though Noriko remains committed to their plan for long term romance, the non-encounter pushes Daisaku into a profound state of crisis in pondering the nature of his relationship – does “pure love” exist, does he really “love” Noriko, what is the point and the purpose of their central bond of negation? Hoping to find all of that out, Daisaku makes a surprise on air announcement that he himself will drive Yoshiko’s truck to Kyushu and see what her Toshio does with that.
Yoshiko and Noriko set themselves up as rivals – not for Daisaku’s heart but for the true nature of “love”. “Reclaiming” Daisaku’s Jaguar so she can chase after him, Noriko has a few words for Yoshiko, pointing out that she’s been patiently “building” her love with Daisaku for 737 days. Yoshiko looks at her pityingly – you don’t “build” love, she tells her, you just believe it. For Yoshiko her letters were enough, her love an act of faith, but for Noriko love is a process and an almost scientific endeavour filled with recordable and quantifiable data. Yet everything Noriko says about Daisaku is correct – she knows who he is and truly understands him, every part of him is welcome to her and so she is perfectly placed to find him off on his magic quest even if her desire to bring him back to the city is misplaced.
Daisaku’s journey puts them both through the ringer though their bond is never seriously in question. He runs and she follows, though neither of them can quite escape the net of the society in which they live. Daisaku’s flight is perhaps more from his micromanaged yet extremely comfortable life than it is just of a difficult romance. Taking to the road he wants to feel something, to know that there is something real out there. Unfortunately, even his attempt to embrace something “real” is subverted by his media buddies who secretly film him and air the footage like it’s all been a giant publicity stunt. Fearing that their cash cow is “drunk on humanism”, they ready a contingency plan to bring him back into the fold.
Ichiro tells Noriko that her desire to “tie Daisaku down” is not love but “female egotism”. What drives Noriko isn’t really a desire for control (Daisaku seemingly allows her enough of that), but a need to be needed and fear that Daisaku, now rich and famous, will eventually leave her. Paranoid their love will fail, she rejects its consummation. Yet faith alone is not enough, as Yoshiko painfully finds out on witnessing the disconnect between her imagined love created through her letters and the real flesh and blood man before her to whom she essentially has no real connection. Reaching the end of their journey, Daisaku and Noriko are forced together again, each abandoning some part of their Tokyo lives and personas to break through to something deeper and more essential. Their path takes them straight into a bizarre summer festival complete with giant floats and excited men in traditional Japanese underwear throwing water everywhere. When they finally reach their destination, their love transcends faith to become ritual, their ennui somehow transformed into an ironic celebration of life in fulfilled desire.
Ichiro categorises Noriko and Daisaku as stingy children – defiantly saving the best for last. There is certainly something immature in their constant bickering and bargaining, the superstition that they can keep their love alive by continually rejecting it and repressing their desire for each other, but there’s also something faintly realistic in the messy grown-up commitment phobia of it all even if it joyfully strays into the absurd. Light and bright and breezy, Kurahara works in the darknesses of early ‘60s Japan from the destructive effects of celebrity and media manipulation to the emptiness of a life of excess but even if he doesn’t quite find “pure love” he does find something close to it in a perfect merger of faith and industry.
So, as it turns out the end of 
Windows on Worlds 